I don’t know who coined the phrase “fat, dumb and happy” but it sure seems fitting to describe the American mentality when it comes to bottled water.
In spite of so much opposition about bottled water; the business is booming. Bottled water is the biggest seller in any grocery store and it occupies more square footage than another product; taking up an entire aisle or two of space all on its own. Now THAT’S big business.
In 2015, total bottled water sales in the U.S. hit 18.8 billion dollars – an increase of 7% over 2014. This equates to approximately 34.1 gallons of bottled water per person (imagine what it would be if Americans were actually hydrating with water!), according to sales figures provided by Beverage Marketing Corporation. At this rate it is estimated that bottled water sales will exceed soda sales by the year 2017. While that might be considered a move in the right direction; bottled water is no healthier for the human body than soda is! A fact that most “smart” consumers are missing.
The money to be made selling filtered tap water, fake “spring” water and water touted as “alkaline” water ( made alkaline with things like baking soda) is so promising that the Beverage Marketing Corporation will sell the report that you need to identify your own water scam for a mere “4,995.00…downloadable of course. After all, time is of the essence when it comes to losing valuable scam time doing research on their own! The bottled water rip off makes Bernie Sanders look like Donald Duck. I wonder if this report includes the fact that it takes 5 liters of water and 4 cups of crude oil to produce a 1-liter bottle of water OR that these plastic water bottles aren’t being recycled any more than I am? I wonder if “fat, dumb and happy” Americans would even care if they knew? Hmm…
The 2015 numbers are the highest total volume of bottled water ever sold in the U.S.; an appalling fact in a world with low water supplies and high rates of unemployment. No doubt disasters like Flint, Michigan and the Elk River West Virginia (chemical spill that contaminated the water supply) hasn’t helped as we shipped truckload after truckload of bottled water into communities for relief. No doubt the flood in Louisiana will increase bottled water sales for a season as we ship truckload after truckload of plastic water bottles into communities already struggling to clean up trash and debris. No doubt the fact that the U.S. has spent $20 million shipping bottled water to our troops in the Middle East just so that it can sit in dangerously high-temperature warehouses while we know that these conditions make bottled water toxic. Is that the way we thank our troops for their service?
Bottled water companies are laughing all the way to the bank and here we are..fat, dumb and happy. As long as it’s convenient who cares what it costs or if it’s healthy? Sounds a little like the fast-food mentality, doesn’t it? Oops…most bottled water drinkers will take offense to that comparison, for sure. After all, most of them have actually convinced themselves that they’re better off drinking bottled water than any other water available to them. Hmm…and they think they’re experts.
I make my own endless supply of electrolyzed reduced water at the push of a button and in the comfort of my own home for pennies a gallon and I sleep a lot better at night because of it. Of course, I do have the major inconvenience of putting a bottle under the tap and filling it up but I think I can handle the added inconvenience and I KNOW my body can handle safe & healthy drinking water a whole lot better than it can toxic bottled clear fluids marketed to Americans as “water”. Just sayin’…
Drink up America! Apparently, ignorance IS bliss.
CHANGING THE WAY THE WORLD LOOKS AT WATER…
ONE GLASS AT A TIME!
CLICK HERE for pennies on the gallon healthy water